Mattress Brand Reviews: Basics And Secrets For A Good Sleep

Best time to buy a mattress

by Taylor Burke May 31, 2022 8 min read

Best time to buy a mattress

So, when is the best time to buy a mattress? We recommend you buy a new mattress on National holidays (Labor Day, Veterans Day, Christmas Day, Independence Day, 4th of July, Thanksgiving Day, etc). Obviously, you can also save money if you buy a mattress on such days as Black Friday, Cyber Monday, and Super Saturday. The biggest brands and the largest online retailers also have special discount days (e.g Amazon Prime Day). The best month to buy a mattress offline is May, but you should also consider late winter/early spring and the New Year's Day.

Best time for mattress sales: full list of days with discounts

Want to find out what is the best time to buy a new mattress? Here’s the list that will help you. We’ll also tell you about each of these days in more detail a bit later and provide you a list of the best and the most popular mattress brands that have the best deals. Of course, there is also a list of the most popular websites with the best sales and discounts here. Let’s start — first, the list of the best days to shop for a mattress: 

  • Labor Day
  • President's Day
  • Memorial Day
  • Fourth of July
  • Black Friday
  • Super Saturday
  • Cyber Monday
  • Veterans Day
  • New Year's Day
  • Amazon Prime Day
  • Anniversary Sales
  • Tax-Free Weekend
  • Early spring

Labor Day

Details: The US federal holiday celebrated on the 1st Monday in September (September 6 in 2021).

Average discount: 15-30% discount, $200-$300 off expensive mattresses (typically over $1,000). Some brands, such as Avocado, provide free bedding accessories (pillows, mattress toppers, etc) 

Who can benefit? Everyone

Offline or online? Both

President's Day

Details: Federal holiday celebrated on the 3rd Monday of February (February 15 in 2021)

Average discount: 10-20% discount, $100-300 off, free bedding accessories.

Who can benefit? Everyone

Offline or online? Both

Memorial Day

Details: Federal holiday observed on the last Monday of May (May 31 in 2021). This is one of the best days to buy a mattress because most brands start selling new mattresses in June so they often offer good deals in May.

Average discount: Up to 50% discount for pillows and other accessories, $200-$400 or 20-30% discount for mattresses and bed platforms

Who can benefit? Everyone

Offline or online? Both

Fourth of July

Details: The Independence Day, almost all mattress brands provide discounts this day

Average discount: 20-30% discount or up to $100-$300 off mattresses, up to $1000 off beds

Who can benefit? Everyone

Offline or online? Both

Black Friday

Details: Friday following Thanksgiving Day, the biggest shopping day of the year (November 27 in 2020, November 26 in 2021, November 25 in 2022)

Average discount: $150-$500 off mattresses and beds, 10-30% discount for mattresses and bedding accessories

Who can benefit? Everyone

Offline or online? Online

Super Saturday

Details: Also called Panic Saturday, the last Saturday before Christmas (December 19 in 2020, December 18 in 2021, December 17 in 2022)

Average discount: Up to 20% discount for mattresses

Who can benefit? Everyone

Offline or online? Both

Cyber Monday 

Details: The first Monday after Black Friday (November 30 in 2020, November 29 in 2021)

Average discount: $100-$200 or 10-20% discount for mattresses 

Who can benefit? Everyone

Offline or online? Online

Veterans Day 

Details: Federal holiday for honoring military veterans, observed on November 11

Average discount: 10-20% discount

Who can benefit? Active and former military personnel, veterans, their family members. You'll have to provide proof of your military service.

Offline or online? Both

New Year's Day

Details: Lots of stores are trying to get rid of the mattresses to get ready for the new year.

Average discount: Up to 10% discount

Who can benefit? Everyone

Offline or online? Offline

Amazon Prime Day

Details: Annual event for Amazon Prime users, the exact date is unknown 

Average discount: Free delivery, $100-$300 off mattresses, free gifts, 10-30% discounts

Who can benefit? Amazon Prime subscribers

Offline or online? Online

Anniversary Sales

Details: Some mattress brands celebrate their anniversaries with discounts (e.g Casper and Nectar Sleep). No exact dates are available

Average discount: Free delivery, $100-$200 off mattresses

Who can benefit? Everyone

Offline or online? Online

Tax-Free Weekend

Details: Each state has its list of requirements for what is included in Tax-Free weekend, but most of them include mattresses and bedding accessories. In most states, items that are more expensive than $2,500 don't qualify for the sale tax exemption.

Average discount: Depends on the price of the mattress

Who can benefit? Every tax-payer

Offline or online? Both

Early spring

Details: New mattresses usually arrive in stores in May, so the stores need to get rid of the old mattress in March and April

Average discount: Up to 40% discounts

Who can benefit? Everyone

Offline or online? Offline

Pro-tip: You can find a good discount TODAY

Details: Most mattress brands often have very good discounts for new customers. Avocado offers a $175 discount on any mattress, Casper has lots of 50-60% discounts on bedding accessories, Tuft & Needle offers military and healthcare discounts, Tempur-Pedic has 30% discounts on mattresses, etc. 

Average discount: Up to $200, 10-30%

Who can benefit? Everyone

Offline or online? Online

Shopping online and offline: Which one to choose?

What’s good about online shopping?

  • Trial period. The absolute majority of online mattress stores offer a trial period — during this period of time, you can return your mattress. In most cases, it’s 100% free, and it’s one of the coolest things about online stores — because if you don’t like a mattress and can’t adapt to its firmness, you can simply get your money back.
  • Affordability. Often, buying a mattress online is much cheaper than purchasing it in a store down the street. It’s simple — online stores can cut the cost of the mattresses because they have less operational expenses e.g rent, equipment, inventory costs, etc.  Lots of discounts. Online shops offer lots of special discounts for both new and existing customers — just visit any mattress brand website (we’ll provide the list of the best ones a bit later) and you’ll see what we’re talking about. It’s possible to save up to $200 by simply purchasing online even if it’s not a Black Friday or Cyber Monday! 
  • Comfort. Online shops are available 24/7, you don't need to go anywhere and wait — you visit the website, read the reviews, and make a purchase, it's simple and fast.
  • A wider selection of mattresses. Online stores typically have hundreds or even thousands of mattresses available, and even if they don't have a particular model in one warehouse, they will ship it from another warehouse without any problems and delays. Just one example: Amazon.
  • Lots of reviews are available. When you shop offline, you just can’t get all the reviews in real time, while it’s very easy to do it online. Want to know what do buyers think of the mattress you’re gonna purchase? Shop online.
  • Free delivery — not all the online stores offer such a feature, but most of them do. The average cost to ship a mattress is $0.7-2.5, so you can save a good chunk of money by purchasing a mattress in a store that offers free delivery.

What’s bad about online shopping?

  • You can't touch the mattress before you buy it. That’s the most serious problem actually — most people prefer touching the mattress to understand if the firmness is right or not. However, it’s not that simple — the absolute majority of people need 2-4 weeks to adapt to a new mattress, so these 5 or even 15 minutes in the offline store will not solve the problem.
  • No help from experts. Yes, most mattress websites have a customer support phone number and/or a live chat, it’s still not the same as getting help from a real mattress expert in a store.
  • Not all online retailers offer 100% free returns. Customers pay for shipping the mattress in some online shops if they want to return it. 

What’s good about offline shopping?

  • You can touch the mattress. For some people, this is the most important factor when it comes to buying a new mattress — they think that if it’s comfortable during the first 5 minutes, it will be comfortable during the next 10 years as well.
  • The expert advisors in a store can help you make the right choice. Unfortunately, even the best guides and online customer support specialists can’t answer all your questions as professional as a mattress expert in a store. 

What’s bad about offline shopping?

  • Salespeople can be too assertive and pushy. Some of them are too aggressive, some of them just can't listen, and some of them only want to close the deal, not to help you choose the best mattress. You’ll never find pushy salespeople in online shops.
  • The assortment is usually not that wide — in most offline stores, you'll only find a limited selection of mattresses.
  • Lying on a mattress for 5-15 minutes is still not enough. In reality, it’s more a psychological thing —touching and even laying on the mattress for 5, 10, and even 15 minutes is surely not enough to understand if the mattress will work great for you or not.
  • No trial periods. If you buy a mattress in an offline store, bring it home, and realize that it’s, say, too firm (and many people are not satisfied with their new mattresses during the first 2-4 weeks), you can’t just return it and get your money back.
  • It's more expensive. The cost of running an offline mattress store is quite high, so online shops usually offer the same products at lower prices.

How to find and get the best discounts?

There are lots of websites with promo codes and coupons, and here, you’ll find the best, the safest, and the most popular ones. The good news is that most of them offer great discounts throughout the year, not only on Black Friday and other shopping days. 

  1. RetailMeNot
  2. Groupon
  3. SleepSherpa
  4. MattressCouponGuy


The most popular mattress: Tempur-ProAdapt

Price for Twin: $2,500

Price for Queen: $3,000

Why it’s worth it: It's one of the best mattresses in the world — it contains a comfort layer, a support layer, a cooling/antimicrobial dual cover, and this combination of layers makes it much more comfortable than other memory foam mattresses. Top-notch technologies, premium materials, great reputation — if it fits into your price range, you just can't miss it.


The most popular mattress: The Nectar Memory Foam Mattress 

Price for Twin: $500

Price for Queen: $800

Why it’s worth it: A great affordable memory foam mattress. It's quite cool (well, as cool as a memory foam mattress can be), it's in the middle of the firmness scale (most support and comfort at the same time), and it helps relieve pressure. NectarSleep offers a 1-year risk-free trial, so you can return it for free in case you don’t like it. 


The most popular mattress: Saatva Classic Mattress 

Price for Twin: $800

Price for Queen: $1,200

Why it’s worth it: This mattress is available in three firmness levels (Plush, Luxury Firm, Firm). The second level is the most comfortable one, according to the reviews — Luxury Firm Classic Mattress provides spine support, contouring, and cushioning support, as well as that soft feel some people are dreaming about. It's an innerspring mattress, so it has great ventilation and works well for hot sleepers.


The most popular mattress: Leesa Hybrid Mattress 

Price for Twin: $900

Price for Queen: $1450

Why it’s worth it: This is a hybrid mattress with more than 1,000 individually wrapped coils, the top layer that consists of memory foam that contours to the body, and a soft and breathable cover. This 11-inch mattress provides enough support for all types of sleepers. The company offers free shipping, a 100-night free trial, and a 10-year warranty.

Tuft & Needle

The most popular mattress: Tuft&Needle Hybrid Mattress 

Price for Twin: $805

Price for Queen: $1345

Why it’s worth it: Another hybrid mattress that is perfect for hot sleepers and for all sleeping positions. One of the most prominent features of this mattress is that it provides extremely good support (which is very important for both sleep quality and health). This mattress is also durable (will last at least 10 years) and provides good edge support which is great for heavy sleepers.

Best time to purchase a mattress: Conclusion

So, what is the best day to buy a mattress? There are lots of such days actually. From traditional shopping days, like Black Friday or Cyber Monday, to the US federal holidays, such as the 4th of July and the Labor Day; from the brands' anniversaries to literally every single day because lots of mattress brands offer discounts permanently. We won't tell you which day to choose because after all, it's up to you — but we highly recommend you compare the discounts yourself to choose the best one. All the necessary links are available above!